Search Engine Optimisation

The Google Caffeine Update - What's it all about

There’s been a huge amount of hype around Google Caffeine since the sandbox was... Read More

SEO For Flash Websites

Until recently I had never really considered optimising a flash website as a great... Read More

Google Brand Update Arrives in the UK

Back in March 2009 Google rolled out it's brand update in the US, otherwise known... Read More

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Social Media

Twestival $250,000 and counting - The Good, The Bad and Ugly

It's now been around half a month since Twestival rocked over 200 countries on the... Read More

2008 SEO Review

As expected 2008 saw a lot of developments and changes in the world of SEO: Google Google... Read More

The Face Of SEO Is Changing Are You?

For many years a large proportion of SEO's have relied on paid links to boost their... Read More

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Featured Posts

The Google Caffeine Update - What's it all about

There’s been a huge amount of hype around Google Caffeine since the sandbox was launched and again when Google announced that Caffeine was gradually going to be rolled out. Has there been too much hype for a change that Google have assured us shouldn’t seriously impact rankings? Andrew Girdwood explores that question on his blog. What is Google... Read More

SEO For Flash Websites

Until recently I had never really considered optimising a flash website as a great way to get top search engine rankings, but needless to say I was asked to give advice for a website that had to be built in Flash. Now normally I’d always advise clients against Flash and instead go with a HTML alternative as its more search engine friendly. But... Read More

Last Click vs First Click and Conversion Attribution

There has historically been a lack focus, knowledge and tools around conversion attribution, but from a personal perspective I always found analysing this information incredibly useful to assess how each channel is performing. This data can then be utilised to help dramatically improve online marketing performance. This view (up until very recently)... Read More

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