From the Category: Search Engine Optimisation (SEO)

The Google Caffeine Update - What's it all about

November 12, 2009 by Dave Freeman  
Filed under Featured, SEO

There’s been a huge amount of hype around Google Caffeine since the sandbox was launched and again when Google announced that Caffeine was gradually going to be rolled out. Has there been too much hype for a change that Google have assured us shouldn’t seriously impact rankings? Andrew Girdwood explores that question on [...]

SEO For Flash Websites

September 27, 2009 by Dave Freeman  
Filed under Featured, SEO

Until recently I had never really considered optimising a flash website as a great way to get top search engine rankings, but needless to say I was asked to give advice for a website that had to be built in Flash. Now normally I’d always advise clients against Flash and instead go with [...]

Google Brand Update Arrives in the UK

June 30, 2009 by Dave Freeman  
Filed under Featured, SEO

Back in March 2009 Google rolled out it's brand update in the US, otherwise known as the Vince Update. It now seems that over the weekend (27th/28th June) this brand update was rolled out in the UK. For a few weeks now the UK SERPs have been a complete mess and no-one really [...]

SEO is nothing without conversion optimisation

May 11, 2009 by Dave Freeman  
Filed under Analytics, Featured, PPC, SEO

SEO (search engine optimisation) is currently rising in popularity and becoming a huge part of the marketing strategy of businesses large and small due to the amount of traffic that can be driven to your website for a relatively low cost (when compared to other marketing strategies). However if you aren't doing anything to [...]

2008 SEO Review

January 12, 2009 by Dave Freeman  
Filed under Featured, SEO, social media

As expected 2008 saw a lot of developments and changes in the world of SEO: Google Google to no surprise was fairly active in 2008, we saw the launch of SearchWiki, the launch of its "search based keyword tool" and its stand against paid links taken to the next level. Searchwiki With the launch of searchwiki Google gave power [...]

The Face Of SEO Is Changing Are You?

December 22, 2008 by Dave Freeman  
Filed under Featured, SEO, social media

For many years a large proportion of SEO's have relied on paid links to boost their search engine rankings, over the years this has been made easier and easier through paid link brokers and sites offering paid blog posts and reviews. 2008 has really been a turning point for search engine optimisation with Google's [...]

Mobile SEO - Stuck In The Past!

November 23, 2008 by Dave Freeman  
Filed under Featured, SEO

I was extremely surprised whilst speaking alongside Luke Regan on "The Role Of Indexing In Mobile SEO" at IIR thought leadership event. Why was I surprised, well because a lot of the other speakers at the event were concentrating on websites designed specifically for mobile phones. You may now be thinking why is this surprising?

SEO Jobs London

November 17, 2008 by Dave Freeman  
Filed under Featured, SEO

Italian Speaking SEO Jobs in London Latitude are seeking an Italian speaking SEO (additional languages would also be good but not essential). If you're interested get in touch for more detials. SEO Jobs in London For all those either actively seeking SEO jobs London or for thinking about exploring a career in SEO, Latitude Group needs an additional [...]